Did you know that 85 percent of smartphone users want to use mobile apps over mobile websites these days?
Just a few stores sell a smartphone app, despite the fact that mobile apps account for a significant portion of revenue.
Given such a market opportunity, any eCommerce company looking to boost revenue should seriously consider developing a smartphone app.
When it comes to eCommerce, creating a positive customer experience for your customers is key to your success. Since user experience is so critical in mobile apps, keep up with the latest UX industry trends and statistics.
There are some main elements that mobile users impose that you must consider before creating a mobile app.
Simple And Clear Design
When users open an eCommerce app, the first thing they see is the user interface (UI), which enables them to access the app, navigate and explore the categories, and conduct searches.
Always remember that a mobile device’s screen is much smaller, so you’re constrained in space – the home screen should concentrate on providing a simple interface and a convenient navigation system.
Quick Login And Checkout
Nothing irritates me more than having to type in the same information, such as my email address, name, surname, address, security questions, and so on, over and over again.
Don’t irritate users when they’re signing in or checking out – since touch screens lack a physical keyboard, they’re more intrusive for writing. You will lose customers if you make your login/checkout process too long.
Consistency & Simple Navigation
One of the most important design concepts is to keep the mobile app consistent, which means that similar elements should behave and look the same.
Prominent Cart Button
Since any consumer can use the cart to purchase items from you, it should always be available.
It should display clearly and allow users to add products without going to the cart tab, allowing them to continue shopping.
You must put elements that will enable users to take a particular action in the world of smartphones and touch screens.
The Thumb-friendly zone refers to a portion of the device that a user can conveniently access with his thumb while holding a phone in the other hand.
These are some of the ways to make your mobile app interesting for your customers. DGM is the best digital marketing agency that help significantly help you in enhancing your business.